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B2B Marketers Love Martech But Are Sleeping on SEO
In 2024, B2B marketers opened their wallets… but not for SEO. According to Sagefrog, martech and direct marketing were top investment priorities last year. Meanwhile, SEO was shoved to the bottom of the list — right next to market research. We get it. Paid channels give you quick wins. Martech promises automation and dashboards. But ignoring SEO is like planting a garden and forgetting to water it. You might survive on paid ads, but you’ll pay for every click. Forever. Organi

Rufat Dargahli
May 23, 20251 min read
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